At Apricity Solutions, I am committed to protecting and respecting your privacy. This privacy policy explains how I collect, use, and store your personal information when you visit my website and use my services.

1. Information I Collect
I may collect and process the following personal data:

• Contact information: such as your name, email address, and phone number when you fill in forms or contact me.

• Usage data: such as details of your visits to my website, including traffic data, location data, and other communication data.

2. How I Use Your Information
I use the information I collect for the following purposes:

• To provide you with the services or information you request.

• To communicate with you, including responding to inquiries and sending marketing communications (only if you have opted in).

• To improve my website and ensure that the content is presented in the most effective way for you.

• To fulfil legal obligations, such as maintaining proper business records.

3. Legal Basis for Processing
Under the UK GDPR, I rely on the following legal bases for processing your personal data:

• Consent: When you opt into marketing communications.

• Contractual necessity: When I need your data to provide the services you’ve requested.

• Legal obligation: For compliance with applicable laws and regulations.

• Legitimate interests: When it is necessary for my legitimate business interests, such as improving my services and website.

4. How I Share Your Data
I do not sell or rent your data to third parties. However, I may share your data with:

• Service providers: who help me operate my website and deliver my services (e.g., hosting providers, email service providers).

• Legal authorities: if required by law or to protect my legal rights.

5. How Long I Keep Your Data
I will only retain your personal data for as long as necessary to fulfil the purposes for which it was collected or to comply with legal obligations.

6. Your Rights
You have the following rights regarding your personal data under the UK GDPR:

• The right to access the personal data I hold about you.

• The right to request that I correct or update inaccurate data.

• The right to request the deletion of your personal data (the "right to be forgotten").

• The right to restrict the processing of your data under certain circumstances.

• The right to object to the processing of your data for marketing purposes.

• The right to data portability, allowing you to obtain and reuse your personal data.

If you would like to exercise any of these rights, please contact me at yasmin@apricity.solutions.

7. Cookies
My website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device. You can choose to accept or decline cookies through your browser settings.

8. Security of Your Data
I implement appropriate technical and organisational measures to safeguard your personal data and protect it from unauthorised access, loss, or disclosure.

9. Changes to This Privacy Policy
I may update this privacy policy from time to time. Any changes will be posted on this page, so please check back periodically.

10. Contact Me
If you have any questions or concerns about this privacy policy or how I handle your personal data, please contact me at yasmin@apricity.solutions